About Us
Your BusinessSUCCESS® Is Our Business
ActionCOACH® BusinessSUCCESS®
Our mission at ActionCOACH® BusinessSUCCESS® is to empower local, small, and medium-sized business owners to achieve their highest potential and create businesses that provide freedom, joy, and lasting impact for themselves and their communities.
Our Vision is World Peace through Extraordinary Leadership.
Our Founder:
Meet Coach
Business & Executive Coach | Franchise Owner | Strategic Growth Partner
Making Sense of the Complex — That’s Where Success Begins
Doug Barra believes that true business success starts with clarity — the kind that cuts through complexity and reveals a path to predictable, sustainable results. It’s this core belief that fuels his mission as a business and executive coach: to help business owners make sense of the complex by creating and following systems that produce real, measurable outcomes.
With a background rooted in systems thinking and a deep command of business metrics, Doug doesn’t just talk about success — he engineers it. As a certified ActionCOACH and franchise owner, he leverages Brad Sugars’ proven 6 Steps to a Better Business and 5 Ways to Massive Results to help business owners transform chaos into control, and potential into performance.
Doug’s coaching style is steady, pragmatic, and purpose-driven. He’s not the loudest voice in the room — but he’s always the one asking the questions that uncover leaks in productivity, inefficiencies in profitability, and missed opportunities for scalable growth. His calm, diplomatic demeanor makes him a trusted sounding board, while his no-nonsense approach ensures that action is always tied to results.
What sets Doug apart is his ability to apply timeless business principles with quiet precision and genuine care. He designs processes that don’t just look good on paper — they work in the real world, in your business, and with your team. His focus isn’t just on quick wins — it’s on building a foundation for lasting impact.
Whether you’re a business owner seeking more time, better team performance, or stronger bottom-line profits, Doug’s goal is clear: to help you gain control, grow sustainably, and ultimately create a business that works for you — not because of you.
Why choose us?
Because your business deserves more than survival — it deserves significance.
We believe that success isn’t just about hitting targets — it’s about building something meaningful, lasting, and life-changing. As part of the world’s most experienced business coaching organization, we bring the structure, wisdom, and perspective to help you transform not just your business, but your experience of owning it.
Our approach is grounded in clarity — making sense of the complex so you can move forward with confidence. We design and implement proven systems that create stability, free up your time, and empower your team. And we do it all with a commitment to your vision, your values, and your long-term growth.
This isn’t theory. It’s a partnership — one that equips you to lead boldly, scale purposefully, and create a business that works for you and the people you serve.
Our Manifesto
TO THE BUSINESS LEADERS OF TOMORROW,
To the ones who believe in the power of transformation. The ones who see challenges not as obstacles but as opportunities to create something greater. You are the visionaries, the change-makers, the driving force behind innovation and growth.
For you, growth is more than just a goal—it’s an essential part of who you are. It’s the fire that fuels your decisions, your actions, and your relentless pursuit of success. At ActionCOACH® BusinessSUCCESS® , this mentality is everything to us. Empowering you, guiding you, and pushing you to achieve more than you thought possible—this is why we do what we do.
It’s about building. Building something meaningful and extraordinary. Taking what exists today and transforming it into the foundation for something remarkable. Your business is more than a venture—it’s an instrument of change, a platform to create the future you imagine. It shapes not only your life but the lives of your team, your community, your family and the world at large.
We stand with you, side by side, united by a mutual belief in progress, integrity, and the relentless pursuit of excellence. Together, we cultivate a world of limitless possibility. Together, we lay the foundation for lasting success that inspires courage, resilience, and purpose in others.
This is your time. Your chance to lead with clarity and boldness. To empower your team and give them the tools to thrive. To leave a legacy that extends far beyond the present moment—a legacy built on vision, passion, and transformation.
CREATE YOUR BusinessSUCCESS®
With Doug Barra and ActionCOACH® BusinessSUCCESS®, the future isn’t just something to imagine. It’s yours to shape.
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