Doug BarraAs a local small business, you know, marketing is essential for success. But without understanding the numbers behind it, you’re stuck making guesses and missing out on opportunities.
Doug BarraNetworking sounds so easy on paper. There are tons of articles and mentoring programs out there that give you a series of steps to follow so you can start networking and building your business.
Doug BarraCustomer referrals are gold when it comes to building your business. Your customers know your products/services, your company, and your people.
Doug BarraLeads. Leads. Leads. They are the fuel that drives your sales engine. Without leads, your sales efforts will go nowhere fast. Finding ways to generate more leads is a critical business development strategy that you cannot afford to ignore.
Doug BarraBuilding a high-value target list of potential clients is a business growth strategy for companies of any size. The list helps target marketing and sales efforts, while guiding product and service development as well.
Doug BarraHow many times have you run across a customer who is looking for the cheapest price? If you have been selling for any length of time, you have probably run across plenty of customers who buy based on price.
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